What we found
How demand has moved
Monthly US search volume from October 2024 to September 2026. “tms therapy” moves around from month to month but has settled at a higher level. Cost searches climbed steadily the whole time.
All 42 searches
Filter by group, or sort by any column. Keyword difficulty is Ahrefs’ 0 to 100 estimate of how hard it is to rank in the top ten.
| Group | ||||
|---|---|---|---|---|
| spravato | Spravato and ketamine | 72,000 | 57 | $11.00 |
| tms therapy | TMS by name | 66,000 | 4 | $1.50 |
| ketamine therapy | Spravato and ketamine | 47,000 | 39 | $1.90 |
| transcranial magnetic stimulation | TMS by name | 23,000 | 42 | $1.90 |
| esketamine | Spravato and ketamine | 11,000 | 53 | $5.00 |
| treatment resistant depression | Conditions | 9,700 | 58 | $4.50 |
| tms treatment | TMS by name | 6,700 | 0 | $1.80 |
| tms therapy near me | Near me | 4,800 | 46 | $3.00 |
| tms therapy for depression | Conditions | 4,000 | 31 | $3.00 |
| tms for depression | Conditions | 3,300 | 31 | $3.00 |
| ketamine therapy near me | Spravato and ketamine | 3,000 | 45 | $8.00 |
| tms near me | Near me | 2,000 | 0 | $4.00 |
| tms therapy cost | Cost, insurance and questions | 2,000 | 3 | $2.00 |
| tms for ocd | Conditions | 1,900 | 0 | $1.40 |
| neurostar | Devices and protocols | 1,700 | 1 | $1.50 |
| spravato near me | Spravato and ketamine | 1,300 | 5 | $10.00 |
| tms side effects | Cost, insurance and questions | 1,200 | 7 | $1.40 |
| tms therapy side effects | Cost, insurance and questions | 1,100 | 6 | $0.80 |
| brainsway | Devices and protocols | 900 | 2 | $2.00 |
| tms for anxiety | Conditions | 900 | 11 | $2.50 |
| deep tms | Devices and protocols | 900 | 46 | $1.90 |
| tms treatment near me | Near me | 900 | 6 | $3.00 |
| neurostar tms | Devices and protocols | 800 | 1 | $2.50 |
| tms for bipolar | Conditions | 800 | 5 | $2.50 |
| accelerated tms | Devices and protocols | 800 | 1 | $1.90 |
| saint tms | Devices and protocols | 700 | 3 | $3.00 |
| tms clinic near me | Near me | 600 | 0 | $4.50 |
| tms vs ect | Cost, insurance and questions | 600 | 0 | $1.00 |
| tms therapy reviews | Cost, insurance and questions | 600 | 1 | $0.90 |
| tms success rate | Cost, insurance and questions | 500 | 8 | $1.50 |
| does tms work | Cost, insurance and questions | 400 | 20 | $0.07 |
| tms clinic | TMS by name | 400 | 50 | $2.50 |
| theta burst stimulation | Devices and protocols | 350 | 3 | – |
| tms for ptsd | Conditions | 350 | 3 | $3.00 |
| treatment resistant depression treatment | Conditions | 350 | 42 | $4.50 |
| how much does tms therapy cost | Cost, insurance and questions | 250 | 1 | $2.50 |
| is tms covered by medicare | Cost, insurance and questions | 150 | 0 | $2.00 |
| does insurance cover tms | Cost, insurance and questions | 150 | 1 | $2.50 |
| tms center near me | Near me | 100 | 1 | $5.00 |
| tms therapy covered by insurance | Cost, insurance and questions | 100 | 1 | $3.50 |
| tms therapy for teens | Conditions | 70 | – | – |
| tms therapy medicare | Cost, insurance and questions | 30 | – | $2.50 |
What it means for a TMS clinic
Use the words patients use. “TMS therapy” beats the full name by a wide margin, so it belongs in your page titles and headlines, with the full name explained once.
Answer cost and coverage on your own site. Cost searches climbed steadily for two years in our data, and people who can’t find an answer on your site will find one somewhere else, often on a competitor’s.
Build condition pages carefully. OCD, anxiety and bipolar searches are real, but search interest isn’t FDA clearance. Write to what your device is cleared for and what your physicians treat.
If you offer Spravato, move now. “spravato near me” roughly doubled in a year, and the clinics building pages and reviews today will own those searches as more patients ask for it.
Paid search for TMS is affordable compared with many medical categories, so a well-built campaign can fill a new clinic quickly while SEO catches up. The TMS clinic marketing guide covers how to put this to work.
How we got the numbers
All figures come from Ahrefs Keywords Explorer for the United States, pulled on October 29, 2026. Monthly volume is Ahrefs’ estimate of average searches per month over the latest 12 months. Cost per click is the average advertisers paid, also estimated. The trend charts use Ahrefs’ monthly volume history from October 2024 to September 2026, and the year-over-year changes compare the average of the last 12 months with the 12 before.
These are estimates, not Google’s own counts, and searches overlap: one person may type several of these phrases. Treat them as a picture of what people look for, not a census. You’re welcome to cite this page; please link back to it.